Content Marketing Manager (Interim)

Number of employees

580

Stockholm, USA

Posted on: 2024-08-28

Category: transportation

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Employment type:

Full time

Experience required:

Intermediate

Salary

Salary not provided

About the company:

Einride is an industry-disrupting freight technology company providing end-to-end solutions for electric and autonomous shipping.

By deploying technologies that are integrated using its data-driven operating system, Saga, it enables customers to decarbonize their operations by making an immediate shift towards digitalized, electric road freight.

In 2019, Einride became the world’s first company to operate an autonomous, electric freight vehicle on a public road. Its vision is to make Earth a better place through intelligent movement.

Want to be part of transforming road freight – for good? Einride is showing the world a new way to move, based on the latest digital, electric and autonomous technologies. Through freight capacity as a service, we enable businesses around the world to accelerate towards their sustainability goals.

Founded in 2016, Einride became the first company in the world to deploy a cab-less autonomous electric vehicle on a public road (Sweden, 2019). In 2022, we were the first to successfully operate such a vehicle on a US public road. Today our award-winning technology has been launched across 8 countries (and counting). Our clients are some of the world’s biggest shippers, including Fortune 500 companies.

We are looking for an experienced Content Marketing Manager (Interim) to join our team and lead our B2B content initiatives. The ideal candidate will be skilled in both content strategy and hands-on content creation, with the ability to craft compelling content that resonates with our target audience.

This role offers an exciting opportunity to drive our content marketing efforts, manage key projects, and contribute to our overall business growth during a critical phase of our scale-up journey. As a Content Marketing Manager (Interim) within the Marketing team at Einride, you'll be joining a top talent team of ambitious, creative, kind-hearted people who challenge conventional thinking, dare to be bold, and are passionate about making the world a better place.

This position is a 12 month fixed-term contract (start November 2024) and based in Stockholm. We recommend you submit your application as soon as possible as selection and interviews are held continually.

At Einride, we are innovators, building solutions the world has never seen before – but urgently needs. That’s why we take action, and it’s why we are always eager to be challenged. We know that our best innovations come from having a diverse mix of people, including those of different experiences, career paths, and walks of life. By coming together and sharing our perspectives openly – by disagreeing, discussing, and committing – we deliver greater impact.

What you'll do:

  • Content Strategy: Collaborate with internal stakeholders to refine and execute a content strategy aligned with business goals.
  • Content Creation: Write, edit, and produce high-quality content including webinars, whitepapers, case studies, newsletters, articles and email campaigns.
  • Project Management: Manage the content calendar, and collaborate with design & production to ensure timely delivery and deployment of assets across multiple channels.
  • SEO & Analytics: Optimize content for search engines and track performance metrics to inform ongoing strategy.
  • Lead Nurturing: Create and manage comprehensive lead nurturing campaigns across various channels such as email, and content marketing.
  • Collaboration: Work closely with the marketing, sales, and product teams to ensure content supports broader marketing campaigns, business goals and product launches.
  • What we're looking for:

  • 4+ years proven experience in content marketing, ideally within a B2B environment.
  • Strong writing and editing skills with an eye for detail.
  • Experience in content strategy development and execution.
  • Familiarity with SEO best practices and content performance analysis.
  • Ability to manage multiple projects simultaneously and meet tight deadlines.
  • Experience with HubSpot Marketing Cloud (or other marketing automation tools) and Livestorm is a plus.
  • Proven experience in lead nurturing, email marketing, or marketing automation, preferably in a B2B environment.
  • Strong project management skills with experience leading both people and projects.
  • Excellent written and verbal communication skills in English and Swedish.
  • Proactive by nature, thrive in a fast paced work environment and comfortable with ambiguity.
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