Marketing Manager

David Energy is a New York City-based energy provider that helps businesses lower their electric bills through a combination of free plug-in battery systems and smarter energy supply management. The company charges batteries when grid power is cheapest and discharges them during peak or expensive periods, reducing the demand and infrastructure costs that typically make up a large portion of commercial utility bills. Customers pay nothing for the batteries, installation, or maintenance, and receive transparent monthly reporting comparing what they pay David Energy versus what they would have paid their utility. David Energy operates as a licensed electricity supplier in New York, meaning customers receive two bills: one from David Energy for electricity supply and one from their utility for delivery infrastructure. The company also provides complementary services at no additional cost, including bill monitoring to catch errors and scams, smart thermostat management for multi-location businesses, and dedicated energy advisors who proactively guide clients on further savings opportunities. David Energy's model is positioned within the broader green energy transition, addressing the growing strain on grid infrastructure caused by electrification trends and AI data center demand. By optimizing when and how businesses draw power from the grid, the company contributes to more efficient energy consumption and reduced peak-load pressure, which supports a cleaner and more resilient urban energy system. The company has been featured in news coverage highlighting adoption by NYC retailers and food service businesses, and differentiates itself through a partner-oriented, high-engagement customer service approach.

About David Energy

David Energy is creating a new kind of power company. We offer cheaper and cleaner energy than traditional Retail Electricity Providers (REPs) can, and we do so economically because we can tap into renewable supply (e.g. solar) and controllable capacity (e.g. batteries) anywhere it exists, including "behind" customers’ electricity meters. We’re a series A company aiming to run the grid on clean energy 24/7/365.

We’re rapidly scaling our "Beat the Utility" product which guarantees small commercial customers that their total electric spend will be less than their incumbent utility. We can make this guarantee because our technology and risk management unlock value that is not available to the utility. We're currently operating in NYC (NYISO Zone J) and scaling toward hundreds of new customer locations per month, with plans to expand to additional zones and ISOs across the Northeast.

The Role

We're looking for a Marketing Manager who's excited to build and scale our growing Beat the Utility offering. You will evaluate where we show up and how we do it across different channels. You'll oversee campaigns, content, and field presence that put David Energy in front of every NYC small business owner who's tired of overpaying Con Edison.

This is an ownership role. You'll work directly with sales, design, and leadership, create content, run initiatives, and meet our customers where they are out in the field.

What You'll Own

Content & Owned Channels

• Build a consistent editorial cadence that grows awareness among NYC business owners on social, especially Instagram

• Lead website and blog strategy: case studies, explainers, and SEO content that drive organic discovery

• Write clearly about complex energy topics (demand charges, peak shaving, battery economics) for a non-technical audience

• Ensure consistency of brand identity across all of our marketing and enablement materials

Event Strategy & Brand Activations

• Build relationships with NYC commercial real estate, hospitality, fitness, and F&B associations where our buyers show up

• Identify and execute on opportunities to run our own events

• Develop pre- and post-event campaigns that convert conversations into qualified pipeline

• Track event ROI and iterate the playbook

• Identify and execute co-marketing opportunities with likeminded organizations throughout the city

• Design brand activations that build visibility in the verticals where we're winning

Product Positioning

• Translate product evolution into crisp messaging and powerful visuals

• Own the Beat the Utility collateral suite: one-pagers, objection-handling guides, competitive positioning vs. Con Edison

• Partner with sales to understand where deals stall and build assets that move them forward

• Partner with customer service to understand how we delight customers, where breakdowns happen when we don’t, and how to translate those delight moments into marketing assets

• Maintain a tight feedback loop between field learnings and marketing output

What We're Looking For

• 6-8 years of B2B marketing experience, ideally with startup experience

• Someone who always starts with the customer

• Owner mentality - you've run programs with real accountability

• Comfortable with ambiguity - you can move forward without a perfect playbook, set your priorities, and adjust as the picture sharpens

• Strong writer with clear instincts - you can write a LinkedIn post, a case study, and a sales one-pager and make them all sound like the same brand

• Hands-on event experience - you've planned and staffed trade shows or community events and know how to manage logistics without losing sight of pipeline quality

• Sales-aligned - you measure yourself by pipeline and signed customers

• You’re agile working with a range of tools, including Hubspot, Salesforce, Figma, Canva and Claude Pro

• Bonus: familiarity with NYC commercial verticals (restaurants, gyms, retail chains, commercial real estate) and how energy decisions get made in those businesses

Benefits

• Base salary of $145,000-$165,000 plus equity, depending on experience

• Group medical and dental insurance

• Flexible vacation / PTO policy

• 401(k) plan

• NY based role with hybrid office culture