Design Lead, Brand & Communications

Number of employees

580

United States, USA

Posted on: 2024-10-02

Category: renewables

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Employment type:

Full time

Remote?

Yes

Experience required:

Intermediate

Salary

$100,300.00 - $162,800.00

About the company:

Aurora’s cloud-based software transforms solar design, sales, and delivery. With just an address and electric bill, Aurora empowers you to generate a full, accurate, and customizable design for every customer — and close the deal on the spot. We help power thousands of solar projects every week towards our goal of making solar accessible for everyone.

About Aurora Solar

Aurora is on a mission to create a future of solar for all. Our award-winning software puts the power of data and technology into the hands of every solar professional to make solar adoption simple and predictable. Our software has designed millions of solar projects so far, empowering solar companies to sell, design, and install residential and commercial solar arrays accurately, seamlessly, and at scale. 


We are a remote-first collaborative team of sustainable energy enthusiasts who love what we do. We’ve been named one of "The Best Mid-Sized Remote Companies To Work for in 2024" by BuiltIn.com and have been recognized for the second time as a Certified Green Business (CGB) with the city of San Francisco. We’re in this together to support the world’s transition to solar.

About the Team

Our Brand Design Team focuses on three major areas to express the Aurora brand internally and externally: communications and promotional design, our marketing website and the art direction for ongoing marketing campaigns and initiatives. Our team takes a hands-on approach to working with our marketing partners and helps to ideate, iterate, and execute on design problems. We take a systematic approach to design and always look to scale our impact by thinking not just about design project by project but by looking at our brand experience as a whole.

About the Role

In this role, you’ll develop strategic and dynamic content that best conveys the values of our brand and engages key audiences across a wide range of digital and offline channels. The right designer for this role will have worked with traditional print promotions, digital promotions, web design, and interaction design, and designed for physical spaces like conferences and events.  

Your Impact 

  • Partner with Marketing and Design teams to create materials that build brand awareness and drive engagement

  • Use visual storytelling to showcase our brand point of difference and inspire our customers and broader solar community

  • Conceptualize and craft creative brand experiences (annual virtual summit, trade shows, advertising, marketing products, website experiences and integrated campaigns)

  • Understand team requirements and produce outstanding creative assets for both digital and offline platforms

  • Manage and prioritize a workload of multiple design projects from concept to completion including banner ads, email, landing pages, infographics, ebooks, videos, direct marketing, print, trade show design, and sales enablement (presentations, brochures, collateral)

  • Ensure brand consistency across all your work and utilize customer insights and data to inform marketing design strategy, increase engagement and conversion

  • Develop resources, guidelines, and templates that empower cross-functional teams to create thoughtful brand expressions

What You Bring

  • 8+ years experience designing for an in-house creative department, agency, or as an independent full-service designer

  • Ability to make design decisions while reaching agreement with multiple parties

  • Strong design and art direction skills for static and dynamic mediums

  • Strong craft skills in typography, composition, iconography, and color

  • Ability to work on multiple projects and execute all with high standards

  • Exceptional portfolio with real-world examples demonstrating a strong record of branding, communication design, promotion, and environmental design

  • Fluent with Adobe Creative Suite design, photo and video software, and Figma

Nice to Haves

  • Experience with or an interest in learning 3D (Blender/ C4D)

  • Bilingual or multilingual (Spanish, German, or French)



Aurora is dedicated to building a diverse and inclusive workforce of people who believe in and are passionate about creating a future of solar energy for all. We are an equal opportunity employer, we welcome and consider qualified applicants regardless of gender identity, sexual orientation, race, religion, age, national origin, citizenship, pregnancy status, veteran status, or any other differences. We encourage you to apply even if you believe that you do not meet all of the above criteria!

Aurora is committed to creating an inclusive and accessible experience for all candidates. If you require a reasonable accommodation that would better enable your success during the application or interview process, please complete this form.

For San Francisco applicants: Pursuant to the San Francisco Fair Chance Ordinance, we will consider qualified applicants with arrest and conviction records for employment.

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