Sales Specialist

As a Sales Specialist in a Lucid Studio, your primary focus will be to guide customers on their journey with Lucid as a main point of contact from sales, transaction facilitation, and successful delivery.  This role is pivotal in ensuring a seamless and personalized customer experience.  If you're achievement-oriented, thrive in goal-focused settings, and have exceptional relational skills, then you'll excel as a Lucid Sales Specialist.

Sales Specialist at Lucid is career-defining chance for those who are driven by the thrill of uncapped earning potential plus, have the stability of a guaranteed hourly wage.  Dive into a role where your efforts are directly rewarded, where your sales talent shines in a dynamic and high-achieving environment. 

Customer Engagement

• Needs Assessment: Effectively gauge customer needs through personalized interactions and insightful questioning.
• Product Expertise: Leverage your in-depth knowledge of Lucid products to offer tailored solutions.
• Competitive landscape: Take initiative to understand competitor models, pricing, and packages in order to educate customer on why Lucid
• Customer Relationships: Build and nurture customer relationships to foster brand loyalty.
• CRM: Utilize Salesforce as CRM tool to track and manage customer interactions with consistent engagement
• Pipeline Management: Maintain and build a robust sales pipeline through disciplined practices.
• Goal-Oriented: Meet and exceed performance targets, linking sales with exceptional customer experiences.
• Conduct test drives and articulate desired selling points ensuring an exceptional experience while driving Lucid vehicles.
• Deliver an exceptional and memorable sales experience that you would personally want to have

Transaction Facilitation (Desking): 

• Manage end to end transitions for Order to Delivery Management: Support customers with financing/leasing application and Monitor application status, submitted documents and vehicle readiness.
• Successful Delivery: Guide the customer through the ordering process of Lucid new vehicles, including obtaining documentation, advising on financial products and ensuring the overall purchase and financing process is smooth.
• Handle registration and facilitation of payment due at signing
• Coordinate customer support with Lucid Financial Service and Delivery teams as required
• Assist with daily operations as needed

Communication & Presentation

• Clear Communication: Use exceptional oral and written communication skills to deliver clear and relevant information.
• Maintain communication on a regular basis during waiting period before delivery date is scheduled
• Active Listening: Employ active listening techniques to provide solutions that are genuinely helpful to customers.

Qualifications:

• 2+ years of relevant sales experience in a commission-based or target-driven environment, including building and managing a customer pipeline.
• Retail automotive and desking experience strongly preferred, ideally within a luxury or EV brand.
• Availability to work flexible hours — including weekends, evenings, and holidays — in a retail environment.
• Proficiency with CRM tools (Salesforce preferred) and retail business systems; experience using Omnichannel Salesforce environments is highly valued.
• Proven track record of achieving or exceeding individual sales goals and driving exceptional customer experiences.
• Curiosity and passion for electric vehicles, sustainability, and the premium automotive market.
• Exceptional communication skills — active listening, clear verbal articulation, and polished written communication.
• Demonstrated commitment to continuous learning, adaptability, and professional growth.
• Resilience and grit with the ability to maintain focus and performance in a fast-paced, evolving environment.
• Strong understanding of automotive market dynamics, financial principles, and customer decision-making behavior.
• Proactive, action-oriented mindset, executing with urgency and precision.
• Superior time management and organizational skills, with the ability to prioritize effectively across multiple customers and tasks.
• High emotional intelligence and interpersonal skills, with proven success in building strong, trusted customer relationships.
• Bachelor’s degree or equivalent experience preferred; high school diploma required.
• Ability to coordinate and conduct customer test drives while ensuring compliance with Lucid safety standards.
• Ability to travel occasionally for off-site events or activations.
• Proficiency in English required; French language proficiency considered an asset.
• Physical ability to stand for extended periods and perform standard retail functions (twisting, bending, squatting, reaching) with or without reasonable accommodation.
• Must maintain a valid Ontario driver’s license (Class G or equivalent) and be able to obtain or maintain an OMVIC Salesperson License in accordance with provincial regulations.