Digital Marketing Intern

Cruz Foam

Santa Cruz, California, United States

Posted on: 2023-08-18

Category: materials

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Expired

Employment type:

Internship

Experience required:

Intern

Salary

Salary not provided

About the company:

Cruz Foam is a materials technology company that’s working to catalyze the global transition from single use petroleum-based plastics to all natural, renewable materials. We strive for global adoption of circular solutions without compromise. For more information visit www.cruzfoam.com.

Cruz Foam is a mission-driven company dedicated to accelerating the adoption of sustainable material. We achieve our mission by hiring truly talented people that are inspired, kind and work extremely hard to make simple yet transformational sustainable products that solve complex customer problems. We are a diverse, human-centric company where inspired people make inspirational products.

The Digital Marketing Intern will actively contribute to our mission. They will work closely with the Marketing Manager and Creative Team to develop our brand representation by way of media assets and brand visibility.

Compensation: $24/hr

Start Date: September 2023-December 2023

If you’re excited about this role, but do not meet 100% of the qualifications listed above, Cruz Foam encourages you to apply.

We are an equal opportunity employer. At Cruz Foam we value the diversity of individuals, ideas, perspectives, insights and values, and what they bring to the workplace. We are committed to providing reasonable accommodations for qualified applicants with disabilities in our job application and recruitment process.

Applicants must be authorized to work as an employee in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

All Cruz Foam Company employees must be fully vaccinated against COVID-19 and will be required to provide proof of current full Covid vaccination on or before their first day of employment.

About you:

You are a passionate, creative, and curious design mind with a positive attitude.

You prioritize kindness and collaboration in the workplace.

You care deeply about the environment and can commit to using your superpowers to help.

In this role you will get to:

Collaborate with the marketing team to capture and curate captivating content for social media platforms, including Instagram, LinkedIn, X/Threads, Facebook, Tiktok, and Youtube.

Assist in product photography, utilizing tools like Photoshop, Lightroom, and Illustrator to edit and enhance images for marketing materials.

Monitor and actively engage on all social media platforms, promptly responding to comments, messages, and mentions in a friendly and professional manner.

Maintain a resilient and positive brand image by adhering to brand guidelines and values throughout all digital interactions.

Repurpose content seamlessly across different platforms to ensure a consistent and compelling brand narrative & curate hashtag lists to amplify discoverability across all channels.

Assist with the creation of email marketing campaigns, encompassing writing, content creation, design, segmentation, and scheduling.

Assist in blog writing, caption writing, and occasional press release drafting, ensuring consistent messaging and brand voice.

Collaborate with the team to compile analytics reports from social platforms, websites, email campaigns, social ads, & Google ads providing insights for optimization.

Assist in the strategic development of monthly Google Ads campaigns, encompassing comprehensive keyword research and impactful AB testing.

Contribute to brainstorming sessions and strategy discussions, offering fresh ideas to enhance our digital presence.

We are looking for people that are:

Currently pursuing a degree/ have a degree in Marketing, Communications, Design, or a related field.

Enthusiastic about digital marketing, social media, content creation, and photography.

Skilled in product photography and have in-depth experience with photo editing software such as Photoshop, Lightroom, and Illustrator.

Familiar with various social media platforms and their functionalities.

Excellent written and verbal communication skills, demonstrating attention to detail and creativity.

Confident in producing visually captivating graphic designs tailored for social media graphics and other engaging marketing collateral.

Analytical with the ability to derive actionable insights from data.

Extremely organized and comfortable working in a fast-paced environment.

Self-motivated, eager to learn, and driven to contribute effectively to the team.

Positive, collaborative, and a team player.

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