Bioactive Product Marketing Senior Manager / Director

Brightseed is a pioneer in biosciences and artificial intelligence (A.I.) that illuminates nature to restore human health. Brightseed’s proprietary A.I., Forager®, accelerates bioactive discovery, biological validation and ingredient formulation from years to months, rapidly revealing new connections between nature and humanity. Through Forager® and clinical evaluation, Brightseed partners with organizations across the consumer health continuum to offer insight into the world of bioactives and health solutions. 

Brightseed is a pioneer in biosciences and artificial intelligence (A.I.) that illuminates nature to restore human health. Brightseed’s proprietary A.I., Forager®, accelerates bioactive discovery, biological validation and ingredient formulation from years to months, rapidly revealing new connections between nature and humanity. Through Forager® and clinical evaluation, Brightseed partners with organizations across the consumer health continuum to offer insight into the world of bioactives and health solutions. Visit www.brightseedbio.com to learn more.

Bioactives are small molecule compounds produced by plants, fungi, and microbes that are essential for their survival. Bioactives also benefit the health of humans – they are the enlivening caffeine in tea, the powerful antioxidant lycopene in tomatoes or curcumin in turmeric, and they are the  active ingredients in medicines like Taxol, aspirin and Metformin Science has long known that bioactives are critical to human health, yet the vast majority remain unknown and uncharted – often referred to as the “dark matter” of nutrition. Brightseed’s A.I., Forager®, discovers bioactives in nature and maps them to human health outcomes at a rate and accuracy that was previously impossible.

The Bioactive Marketing Lead will launch and lead Brightseed’s bioactive ingredient marketing initiatives with the goal of driving industry demand, sales and brand value for Brightseed’s novel health solutions. 

Key responsibilities include developing and executing a B2B and B2C marketing plan that drives U.S. and target international demand for Brightseed’s bioactive ingredients among customers and consumers alike.

The Bioactive Marketing Lead will create and execute Brightseed’s ingredient marketing playbook – from developing compelling brand messaging, sales assets, demo products, and customer personas, to activating demand-generation marketing that fills and converts Brightseed’s funnel of ingredient buyers, which include companies across the consumer health continuum (Food & Beverage CPG, Ingredient B2B, Consumer Health brands).  

Reporting to the VP Bioactive Commercialization, the Bioactive Marketing Lead will work hand-in-hand with the Product team. This role is critical to Brightseed and will help usher in the company’s next phase of growth by activating its new bioactive ingredient brand and business. 

As a lab based company, where in person collaboration is key to drive innovation, we encourage all team members to be in our office most days each week. However we appreciate and honor the need and desire for flexibility and have implemented a hybrid working model. We have a fully stocked healthy kitchen, a gym onsite, plenty of free parking, weekly team events and a state-of-the-art lab and office. 

We offer a competitive total rewards package with team-first benefits programs for full-time employees, including medical, dental and vision coverage, unlimited paid time off, life insurance, employee assistance programs, 401(k) plan, a mental health platform, employee discounts, payroll credits for cell phone and commuter costs and a paid parental leave program.

We are committed to making transformative discoveries with a team-first mentality. Successful team members are truth-seeking and trusting, with the tenacity required to trail-blaze in uncharted territory. We are a collaborative team that actively seeks input and values differing perspectives. And we produce tangible results, holding ourselves accountable in the process. 

We are also committed to cultivating and preserving a culture of connectedness and inclusion. We grow and learn together, respecting professional and personal experiences, areas of expertise, and types of self expression. 

In recruiting for our team, we welcome the unique contributions that each one of us brings in terms of education, opinions, culture, color, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran’s status, religion, different abilities, sexual orientation and beliefs.

Brightseed requires all employees to be fully vaccinated against COVID-19 as a condition of employment, subject to accommodation. If hired we will require you to provide proof of vaccination.