Senior Category Development Manager

Number of employees

800

United States, United States

Posted on: 2024-03-13

Category: food

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Employment type:

Full time

Experience required:

Senior

Salary

Salary not provided

About the company:

Hi. We're Impossible Foods, and we make meat, dairy and fish from plants. Our mission is to make the global food system truly sustainable by eliminating the need to make food from animals. Why? Animal agriculture uses a tremendous amount of the world's natural resources. In 2016, we launched our first product, the Impossible™ Burger. It's delicious, nutritious, and made using but a small fraction of the land, water and energy required to make meat from a cow.

Impossible Foods was founded to transform the global food system and reduce the impact of climate change by making the world’s most delicious, nutritious, and sustainable meat, fish, and dairy — from plants. We’re building a rockstar team of brilliant, collaborative, mission-driven individuals who take pride in using their diverse skills to contribute to saving our planet. 

Want to join the movement? You can help us solve the most urgent, important challenge facing the world today (and have fun doing it).

Impossible Foods Inc. is an equal opportunity employer. All qualified applicants will  receive consideration for employment without regard to race, religion, color, national  origin, sex, sexual orientation, gender identity, status as a protected veteran, status as a  qualified individual with a disability, or any other trait protected by law. 

Impossible Foods offers opportunities to all job seekers including job seekers with disabilities. If you need a reasonable accommodation to assist with your application for employment or interview process, please contact us by sending an email to [email protected] or call 855-877-6365. Resumes or CVs submitted to this email inbox will not be accepted.

If the ability to work remotely is indicated, this role can be performed from any US state except for Alaska, Hawaii, New Mexico, Oklahoma, and Wisconsin.

This role is not eligible for Visa Sponsorship.

Essential Job Functions:

  • Elevate thought leadership by understanding evolving category dynamics and drivers
  • Deliver objective category insights and analysis, supporting growth for Impossible’s fast growing and innovative products in a developing category.
  • Elevate thought leadership through development of 5 year category vision and category growth story.
  • Use syndicated POS, shopper card data, and industry insights to form a comprehensive understanding of category drivers and growth opportunities.
  • Identify and drive strategic sales opportunities and customer growth objectives.
  • Support research and test & learn opportunities to continuously learn how to maximize growth.
  • Collaborate with retailer partners to bring insights to action to drive category growth
  • Identify strategic category initiatives to drive differential growth.
  • Partner with retailers on growth opportunities and influence their strategies.
  • Collaborate with fellow Insights & Analytics team members to drive cohesive stories
  • Support customer presentations with inspiring category vision, growth strategies, and consumer insights.
  • Work cross functionally to bring category perspective to brand strategy development
  • Serve as the category expert internally, crafting compelling and measurable category plans.
  • Proactively provide timely and relevant category insights to identify top business opportunities and to influence brand and innovation strategies.
  • Influence decision makers across all levels through translation of data into insights.
  • Translate brand priorities into an influential sales story to drive action.
  • Inspire and motivate team of category managers
  • Coach and develop direct reports to develop a best in class category management function.
  • Champion an inclusive environment and build a culture of accountability and growth.
  • Support personal development opportunities through coaching and feedback.
  • Basic Qualifications:

  • 10+ years of CPG/food retail sales and category management experience.
  • A genuine interest and passion for Impossible Food's mission.
  • Experience with syndicated scan data (IRI), household panel (Numerator), shopper card (84.51), and industry research.
  • Preferred Qualifications:

  • Proven ability to collaborate effectively with business partners (R&D, Marketing, Finance, Strategy, Operations).
  • Strong storytelling ability, with ability to use multiple sources to tell an insightful and compelling story.
  • Experience leading and motivating a team.
  • A strong bias for action and ability to navigate an ever-changing high growth environment.
  • An ability to creatively solve problems and leave no stone unturned.
  • A mission driven personality with genuine interest and passion for food and the environment.
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