Field Activation Manager – Eastern Region

The Role:

The Field Activation Manager - Eastern Region will have excellent presentation, communication, and management skills and be responsible for achieving sales and profit goals by helping distributor’s sales reps and merchandisers attain their objectives by working with them and providing training support on the Company’s product line in the field.

Responsibilities:

• Hire, train, and manage team of Brand Ambassadors responsible for in store demos, building relationships with store leadership, merchandising and sales support, event activations.
• Understanding the dynamics in the markets of the region, providing insight and direction to develop marketing solutions to promote and build the Meati brand
• Working closely with the Director of Field Activation, Sales Team, and Retailers to establish and implement successful marketing programs, campaigns, and materials to profitably increase market share for Meati
• Manage budget allocation for the markets in the region, in relation to organization scorecard goals and activation expectation
• Report on products, category, innovation, market conditions, competitive activities, advertising, and promotional trends
• Identify opportunities to improve consumer experience both in store and in market
• Building relationships with in-store leadership in region(s)
• Other related duties as assigned 

Qualifications:

• Bachelor’s degree in Marketing or related field
• 4+ years of Field Marketing or Brand Marketing experience with budget accountability, ideally with a snack or CPG company
• 3-5 years’ experience in events and promotional work
• Experience leading a field marketing team and managing remote employees
• Strong business acumen, relationship management skills, customer focus, and drive for results
• Able to work independently, prefer autonomy, and can deal with a wide range of personalities
• Strong technology skills, specifically knowledge in Microsoft Office programs and experience with internet research and social media
• Detail-oriented, extremely organized, and able to juggle multiple tasks in a timely manner, with minimal supervision
• Require Valid Driver’s License and access to reliable transportation.

Compensation:

Range is $88-121K, including a potential annual bonus and equity. Actual pay will be adjusted based on experience.

Successful applicants for this position must be fully vaccinated against COVID-19 as a condition of employment. Vaccine verification will be required prior to the start of employment at Meati.